The Untapped Potential On Amazon

Did you know you can tap into Amazon's rich customer data and unique inventory, even if your business doesn't sell on the platform? That's where Revive began – partnering with non-Amazon sellers to achieve growth, expand reach, and gain a deeper understanding of their customers.
970+
Non-Amazon Seller Partners
25
Different Industries
5,546
Campaigns and Counting

The Amazon Opportunity

Access Touch points
Across the Connected Home
It’s no secret that the use of connected-home technology, such as Fire TV and Alexa-enabled devices, is on the rise. In fact, 76.8% of households own a connected TV, and 74% with at least one smart-home device also have a smart speaker. Regardless of where or how these devices are used, brands can leverage these channels to connect and engage families at home.
Increase scale across unique inventory & audiences
300M
Customers are using Amazon to ship, shop and stream.
+10.9%
Average incremental viewers reached by Amazon Streaming TV ads compared to linear TV
+155M
Average monthly audience across Amazon’s ad supported STV, Amazon properties, and Amazon Publisher Direct.
200M+
31M+
300 Mil
500M+
55M+
115M+
Understand your Total
Household Penetration
Channel Planner provides in-channel forecasting for Amazon Streaming TV (STV) and streaming audio. It allows advertisers to create reach plans based on their media budget to drive STV and audio investment. You can also assess the incremental reach when planning STV+Audio and STV+linear TV, optimizing for maximum impact. The tool lets advertisers toggle between both household and individual reach based on their selected demographic, frequency, and content preferences.
The Cookie Crumbles
Amazon's logged-in user and first-party data approach enables advertisers to ascend the challenges posed by the depreciation of cookies. With the diminishing effectiveness of third-party cookies, increasing privacy regulations, and changes in device identifiers, retailers face difficulties in understanding and targeting customers.
Local Targeting
Accuracy at Scale
Amazon enhances targeting accuracy by utilizing the account holder's primary shipping address to pinpoint the audience's location. Collaborating with Amazon can boost the efficiency of impressions delivered within a designated market area (DMA) or zip code, on average, by 30%.

The Amazon Opportunity

Access Touchpoints Across the Connected Home

It’s no secret that the use of connected-home technology, such as Fire TV and Alexa-enabled devices, is on the rise. In fact, 76.8% of households own a connected TV, and 74% with at least one smart-home device also have a smart speaker. Regardless of where or how these devices are used, brands can leverage these channels to connect and engage families at home.
Increase scale across unique inventory & audiences
300 mil
Customers are using Amazon to ship, shop and stream.
+10.9%
Average incremental viewers reached by Amazon Streaming TV ads compared to linear TV
+155 mil
Average monthly audience across Amazon’s ad supported STV, Amazon properties, and Amazon Publisher Direct.
200M+
31M+
300 Mil
500M+
55M+
115M+

Understand your Total Household Penetration

It’s no secret that the use of connected-home technology, such as Fire TV and Alexa-enabled devices, is on the rise. In fact, 76.8% of households own a connected TV, and 74% with at least one smart-home device also have a smart speaker. Regardless of where or how these devices are usedChannel Planner provides in-channel forecasting for Amazon Streaming TV (STV) and streaming audio. It allows advertisers to create reach plans based on their media budget to drive STV and audio investment. You can also assess tht incremental reach when planning STV+Audio and STV+linear TV, optimizing for maximum impact. The tool lets advertisers toggle between both household and individual reach based on their selected demographic, frequency, and content preferences., brands can leverage these channels to coennect and engage families at home.

Maximize Your Incremental Reach

  • Minimal Overlap with other larger streaming platforms
  • Increase Household penetration with incremental reach compared to linear TV

The Cookie Crumbles

Amazon's logged-in user and first-party data approach enables advertisers to ascend the challenges posed by the depreciation of cookies. With the diminishing effectiveness of third-party cookies, increasing privacy regulations, and changes in device identifiers, retailers face difficulties in understanding and targeting customers.

Local Targeting Accuracy at Scale

Amazon enhances targeting accuracy by utilizing the account holder's primary shipping address to pinpoint the audience's location. Collaborating with Amazon can boost the efficiency of impressions delivered within a designated market area (DMA) or zip code, on average, by 30%.
So now that you’ve been convinced
of the power of Amazon...
Revive enters the chat.
Revive is committed to a better agency experience, we are a team of people who care. We prioritize people over profits, simplicity over complexity, and educating over informing. We are here to renew your perspective on what an agency partner should be.

Full-Service Amazon Ads Partner

DSP Ad Products
Industry Leader
Streaming TV
Prime Video
Industry Leader
Audio
Twitch
Display
Online Video
Early Access to Beta Opportunities
Streaming TV
Interactive
Digital Out
of Home
Audio
Interactive
Sponsored Display
For All

Customized Partner Portals

Personalized portal to easily, forecast, plan and monitor your campaigns and access Amazon resources.

Smart Campaign Activation at Scale

Full funnel strategy and execution across all DSP products and Sponsored Ads solutions. 50K+ DSP Campaigns to date and counting!
Measurement & Attribution
Offline Attribution
Optimal Frequency
Time to Conversion
Cross Product Path to Conversion
Hourly Performance
Offline Attribution
Custom Attribution Windows
Custom
Audience
Activation
  • Reduce media waste-exclude users who have seen ”x” or more ads
  • Hashed First Party Data overlap with Amazon buyer personas
  • Increase overlap across products
  • Improve Awareness to consideration (saw an ad but haven’t clicked, viewed PDP, converted on site)
  • Reach high intent users
  • Added to cart but haven’t purchased
  • Searched for top keywords but didn’t purchase

Customized Reporting Dashboards

Personalized portal to easily, forecast, plan and monitor your campaigns and access Amazon resources.

Full-Service Amazon Ads Partner

DSP Ad Products
Industry Leader
Streaming TV
Prime Video
Industry Leader
Audio
Twitch
Display
Online Video
Early Access to Beta Opportunities
Streaming TV
Interactive
Digital Out
of Home
Audio
Interactive
Sponsored Display
For All

Customized Partner Portals

Personalized portal to easily, forecast, plan and monitor your campaigns and access Amazon resources.

Smart Campaign Activation at Scale

Full funnel strategy and execution across all DSP products and Sponsored Ads solutions. 50K+ DSP Campaigns to date and counting!
Measurement & Attribution
Offline Attribution
Optimal Frequency
Time to Conversion
Cross Product Path to Conversion
Hourly Performance
Offline Attribution
Custom Attribution Windows
Custom Audience Activation
  • Reduce media waste-exclude users who have seen ”x” or more ads
  • Hashed First Party Data overlap with Amazon buyer persona
  • Increase overlap across products
  • Improve Awareness to consideration (saw an ad but haven’t clicked, viewed PDP, converted on site)
  • Reach high intent users
  • Added to cart but haven’t purchased
  • Searched for top keywords but didn’t purchase

Customized Partner Portals

Personalized portal to easily, forecast, plan and monitor your campaigns and access Amazon resources.

How Revive is Leveraging AMC?

Out of 1,800+ Amazon Ads partners, we stand among just 7 to receive an official Amazon Marketing Cloud Services Provider Badge. See how we’ve been putting it into action.

Connecting purchases with Streaming TV through AMC
Revive used AMC's cross-platform data to analyze the client's Streaming TV campaign's impact on sales across Amazon product channels.
View case study
Boost media spending efficiency with custom audiences
To help a luxury goods company optimize their digital media budgets, Revive leveraged Amazon DSP and Sponsored ads, reducing acquisition costs, and utilizing AMC Audiences to craft custom audiences.
View case study
Unlocking Lifetime Value Insights
Leveraging lifetime value insights in advertising strategies leads to a 25% increase in customer retention and an average improvement of 20% or more in ROAS.
View case study
Connecting purchases with Streaming TV through AMC
View case study
Boost media spending efficiency with custom audiences
View case study
Unlocking Lifetime Value Insights
View case study

Partner Stories

At Revive, you are more than a client, you are a partner. Together, we create custom solutions that help you achieve success. Don't just take our word for it - hear it from our partners.
I made the switch from having Amazon manage our DSP advertising to Revive Media over a year ago. I couldn't be happier! We have had much better results than we were seeing with Amazon directly. We've had several mediocre (at best) agency relationships in the past, but I actually cherish this one.
rocket
The Result
300%
Increased ROAS
Revive is a great extension to our team as they help us build strategies for our specific digital needs. Plus their contagious energy makes for a great collaborative working relationship that has resulted in several successful campaigns.
rocket
The Result
98%
VCR for STV in 2022
Revive is always on top of everything. Get stuff live quickly. Give us timely updates and reporting. We very much appreciate the support you provide to us.
rocket
The Result
400+
Campaigns Run In 2022
Ready for a Brand Revive-AI?
Everyone has their own strengths, needs, and vision for their business. We help you translate that into growth.